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TRAILER: Disney's Next Animated Feature 'Frozen' Looks Way Too Much Like 'Ice Age'


When it comes to animated movies, there are certain things a film should strive to be. Pixar's glory days are a good place to start, with movies like the Toy Story trilogy, Up and Wall•E being some of the best animated movies we've ever gotten. If you want to go back to the hand-drawn years, the 1990s gave us Disney's most-recent golden age, with films like The Lion King, Beauty and the Beast and The Little Mermaid debuting. What you DON'T want to emulate, though, is the glut of lowest-common-denominator movies that have been pumped out by DreamWorks Animations and other studios.

The first teaser trailer for Frozen, Disney's upcoming animated film, hit the Internet on Tuesday, and I'm awfully worried that it looks a lot like Ice Age. Now, based on what I've read about the movie's plot — which is based on Hans Christian Anderson's The Snow Queen — there's a lot more to Frozen than just watching a snowman and a reindeer fight over a carrot. Unfortunately, all I could think of while watching this trailer is just how much is resembles every trailer we've ever seen for an Ice Age movie. You know the ones I'm talking about — that prehistoric squirrel, Scrat, spends the entire trailer chasing an acorn, only to get foiled at every turn. That's pretty much all Olaf, the snowman voiced by Josh Gad, does in this Frozen trailer. Not a good omen.

Hopefully Disney just chose a poor marketing angle for our introduction to Frozen, as the studio's last movie, Wreck-It Ralph, was the best animated film of 2012. Sorry, Brave fans, but that movie only won the Oscar for Best Animated Feature because of the Pixar pedigree. Wreck-It Ralph was superior.

Frozen features the voices of Kristen Bell, Idina Menzel, Jonathan Groff and Gad. It opens on Nov. 27, 2013. Head past the jump to check out the first trailer for Frozen.

TRAILER: Disney's Next Animated Feature 'Frozen' Looks Way Too Much Like 'Ice Age' Reviewed by Bill Kuchman on 6/18/2013 Rating: 5

1 comment:

  1. Not digging the marketing angle so far. Come November, my opinion could change, but Disney knows what they're doing with fairy tales in recent years with this new renaissance. As long as it's like Princess and the Frog and Tangled, I have hopes.

    ReplyDelete

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