Ron Burgundy Mixes Up Smelly Pirate Hookers and Film Piracy in 'Anchor 2: The Legend Continues' Promo

When it comes to paying for smelly pirate hookers and illegally downloading movies, there's a difference. Unfortunately for Ron Burgundy, he doesn't always catch on to that difference right away.

Will Ferrell donned the Burgundy persona (which he seems to do for almost any sponsor lately) for Find Any Film, a British company that's "committed to becoming the UK's most comprehensive film-watching search engine." The site pretty much tells you how to find a movie — in theaters, on blu-ray, streaming, etc. Find Any Film's goal is to keep you from hopping on the torrents and stealing a movie.

Don't steal movies, people. Or, at least don't steal Anchorman 2: The Legend Continues.